Features

Features June 23, 2016

Online Reputation Management Tips

Today, the reality is that poor Online Reputation Management (ORM) can directly hit the company’s sales. Whether the company is large or small, negative search…

Features June 17, 2016

PR is Earned Media

We have heard this statement often: Advertising is paid media, Public Relations is earned media. Even professionals get confused and sometimes cannot pinpoint the difference…

Features June 3, 2016

Reputation Tracking at Bangalore

The motive of “engaging the intelligent communicator”, was carried forward to the second edition of the Reputation Today Conclave that took place at JW Marriott…

Features May 26, 2016

Strategic Storytelling in PR

In the communications business, we have seen many corporate stories, good and bad, being played out in full dramatic fashion. And very often, it’s the…

Features May 16, 2016

Create a Buzz for your Brand

Creating a buzz or publicity for your brand (corporate or product/service) is of prime importance today. Organisations are doing it, celebrities are doing it, and…