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In the dynamic world of public relations, PR professionals are now confronted with a new challenge: the incisive nature of today’s ‘aware’ and more informed…

In a swiftly evolving landscape of corporate communication, technological advancements are reshaping the way organisations connect with their stakeholders. As we stand on the precipice…

There’s an interesting anecdote narrated by the late Bhagwan Dada (Bhagwan Abhaji Palav), who is considered to be Hindi Cinema’s first dancing superstar. During his…

Women in PR have been rocking since the time PR as a profession came into existence, but they also face a lot of obstacles because…

Andrea Barrica aptly stated, “What’s often ignored is that diversity is not only a pipeline or recruiting issue. It’s an issue of making the people…

In the realm of public relations (PR), women are finding an increasingly welcoming environment—one where they outnumber men. Over the years, the industry has not…

Gone are the days when Public Relations was associated with mere parties and enjoyment or a press release distribution function. Over the past few decades,…

In the contemporary business landscape, the principles of diversity, equity, inclusion and belonging (DEIB) world have gone beyond mere buzzwords; they are not only a…

In the dynamic landscape of business, the role of Chief Marketing Officer (CMO) has undergone a remarkable transformation over the past decade. I have witnessed…

So what’s your Story?! While everything else gets weary and clichéd, a story doesn’t! There is something so captivating and endearing about a story, that…