Views

In the era of the Digital Age, the landscape of communication has undergone a seismic shift, reshaping how we connect, collaborate, and convey information. As…

Our brains are wired for stories when we want to communicate. And this is by default, not design. That’s why a school or a college…

Embracing the art of crafting authentic narratives that deeply resonate with our organisational culture fosters meaningful connections with both current and prospective employees. In the…

Employee engagement used to be a HR prerogative. Well, not anymore. In today’s world, every communication and branding team is getting actively involved in employee…

Empathy is not sympathy. It is our ability to see the world through other people’s eyes — to see what they see, feel what they feel and…

In the tapestry of Indian broadcasting history, the voice of Ameen Sayani stands out as a golden thread, weaving memories of a bygone era into…

Mega events like the Mumbai Festival and Goa Carnival are not just celebrations; they represent the convergence of culture, tradition, and modernity, drawing people from…

As the landscape of Public Relations evolves, it transcends mere media presence to become a strategic orchestration of communication aimed at answering the quintessential “WH”…

Imagine reading a book that could turn into a cool Netflix series on managing businesses! Well, this one can. The author, Harit Nagpal, currently the…

There is an influencer born every 30 seconds on social media. Each one promises to drive authentic conversations among their followers for the brands they…