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The recent uproar surrounding Poonam Pandey’s fake death announcement has triggered a crucial discourse on media ethics, public relations, and the dynamics of social media….

India, a land of diverse cultures and opinions, grapples with the intricate balance between media censorship and the fundamental right to freedom of expression. The…

In the fast-paced world of business, where innovation and adaptability are paramount, the need for diverse perspectives has never been more critical. Today, I want…

In the fast-paced world of modern marketing, storytelling has evolved beyond traditional boundaries. Brands continuously explore innovative ways to connect with their audiences, recognising that…

India, a mosaic of cultures, traditions, and beliefs, proudly wears its linguistic diversity as a badge of honour. With over 1,600 languages spoken nationwide, India…

In the grand orchestra of leadership, compassion and empathy emerge as the master conductors, orchestrating a harmonious symphony that resonates through the corporate corridors. Picture…

For some reason, we Indians have always believed in celebrities. E.g. if a local shopkeeper shows us a detergent and says that it can remove…

Biographies and autobiographies have always fascinated my reading interest, particularly those centered around the lives of accomplished business leaders, entrepreneurs, or seasoned executives who have…

Step into the fast-paced world of Public Relations (PR), where staying ahead isn’t just a choice – it’s a thrilling necessity. As the curtains rise…

As we enter the new year with realms of excitement and enthusiasm, let’s take a quick glance at the changing dynamics in the Public Relations…