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Last year, same time in my year end piece on PR and communication trends, I had referred to 2022 as the year of ‘systemic renaissance’…

To ensure ethical and professional standards, it is important to have strict codes of ethics. In public relations, it’s important for professionals to follow industry…

As kids, we’ve all heard the ‘cap seller and monkeys’ story, wherein on a hot afternoon the cap seller decides to take a nap under…

We are now a free bird as the pandemic has faded away and hopefully the year 2023 will be year of buzz and action for…

It would not be wrong to say that a lot of start-ups formed in the last five years have kept Sustainability at the top in…

Steve Waugh, the cricketing legend who has multiple records to his name including being ranked the most successful test captain ever. Well, hearing that name…

In the cut-throat competitive world we live in, businesses continue to vie for more reach, more leads and more conversions. These are regarded as the…

A few days back, I was googling the top 100 events that shaped modern India. And, I was pleasantly surprised to find that around 10…

5th September – 3 Idiots – No, it is not the date the movie was released but it’s the famous opening scene from the cult…

The “Workplace” was never meant to be a constant; in fact, it is perpetually evolving, dictated by the organic nature of humanity itself; people, cultures,…