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PR is witnessing a paradigm shift. The role of PR has intensified especially in today’s era of inquisitive consumers who are not only evolving rapidly…

What is required to promote a solid team culture? How can you foster an environment that is supportive of all the team members within the…

The cost of explaining a concept, an idea, a technology or a product for effective consumer adoption is its ‘cost of communication’. To be honest,…

A purpose in business is no longer a trend but a must. It determines the way organisations think about employee engagement, which means internal communications…

There are a lot of newer trends that are emerging in leadership and development and of these, the one that piques my interest the most…

“I can do things you cannot, you can do things I cannot; together we can do great things.” — Mother Teresa Anyone who knows me…

Businesses and organisations with a clear social or environmental purpose are stronger when it comes to corporate communication. Public pressure on companies to speak out…

I had become a great fan of mental models after I was introduced to Game Theory by my Economics professor back in college days. It…

Never has there been an opportune time than now when Albert Einstein’s words resonate in all that we do – “I never think of the…

You’re never going to kill storytelling because it’s built into the human plan. We come with it. – Margaret Atwood ‘Storytelling’ constitutes an intrinsic and…