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The positives in 2020

The year 2020 was one of the most terrible years in the history of mankind. But still, this year has been good in more ways…


From Leap Year to Hope Year

Communication is everything that we do. The communication of declaration of the pandemic by the WHO has shaken the world and life with us, not…





Enhancing brand equity through effective ORM

The ongoing pandemic has disrupted industries worldwide and the importance of maintaining a seamless brand reputation online cannot be stressed enough. Brand communications (internal and…


Hope, Positivity and Optimism

Humankind is in the throes of a pandemic that has changed the world as we know it – forever. Few diseases have impacted lives and…


Voices in Public Relations

The allure of Public Relations has been attracting the attention of varied experts including, academicians, marketers, authors, and even movie makers. While the academic courses…


A journey of learning

‘What they don’t teach you at Harvard’ will give you over 4,61,00,000 search results in 0.67 seconds on Google whereas type ‘What they don’t teach you at…