An Inspiring Tale of an Extraordinary Woman
Recently I got the opportunity to curate and host a panel discussion on Women’s Day on the topic,...
March 08,2022 READ MORE
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Reaching beyond bias: where an inclusive workplace is a reality
Try picturing this – you’re a woman leading a function in a leading tech company. In a meeting,...
March 08,2022 READ MORE
The Elements of Style
I have procrastinated reading this book, which is considered a wonderful guide for beginning writers, for the longest...
March 03,2022 READ MORE
A lesson in long-term brand building
“Be sure to lay wide streets planted with shady trees, every other of a quick-growing variety. Be sure...
March 02,2022 READ MORE
With NFTs in your PR toolkit, the Moon is the limit
When a cryptocurrency is Mooning, it means its price is skyrocketing or going to the Moon, which is...
February 25,2022 READ MORE
Hybrid policy: Why HR teams must balance business and employee needs
As people start slowly inching back to their offices (for the second, third or probably fourth time), HR...
February 24,2022 READ MORE
The rise of audio as a medium in Marketing
At a time when the three seconds of a consumer’s attention is being counted as a “view” by...
February 16,2022 READ MORE
Seven strategies to insulate brands from shocks and build reputation
You reap as you sow! We have heard these five words in various contexts ranging from spiritual upliftment...
February 16,2022 READ MORE
The Almanack of Naval Ravikant: A Guide to Wealth and Happiness
Last week, I was aching, and the entire time I felt exposed. Well, most of you may think...
February 16,2022 READ MORE
There is no such thing as quick PR
The world is changing fast and although breaking news keeps changing even while we sleep the fact remains...
February 09,2022 READ MORE
The Goldilocks approach to ESG and its impact
Recent years have seen a volley of climate news as well as a multitude of extreme weather events...
February 09,2022 READ MORE
The Importance of PR in PSU Communication
Public Relations has a specialised role in a public sector (PSU) communication strategy. Though the PSUs together are...
February 09,2022 READ MORE