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The world is experiencing fear and uncertainty with the unexpected onslaught of coronavirus across the globe. The disease has taken more than 8000 lives till…

The biggest challenge for any PR consultancy is the ability to retain clientele, even after strong media deliverance. There is no dearth of PR firms…

All professionals seeking to brand themselves – be they lawyers, doctors, architects, trainers, coaches, or whatever – must realise that branding is not about logos,…

Looking at the economy today, and the volatility of business, the term VUCA resounds stronger than ever before. Yes, we are in a volatile, uncertain,…

Globally, we are witnessing an unprecedented crisis with the coronavirus outbreak disrupting businesses and life in general. It has resulted in governments and institutions taking…

As a communications professional, one key trait which you are expected to possess and hone over time is clarity of communication. But, it is one…

Not too long ago, I interviewed for a senior position at a PR consultancy. While the job description and perks sounded great, one thing that…

Behind every motivated team is a very capable leader. A leader who is in tune with his/her team’s needs, goals, challenges, frustrations and strengths. While…

Do women take less risk than men? Adding to the conversation on this topic around Women’s day gone by, sharing a viewpoint that highlights my…

Investing time and attention in team members can help bring out great results from them. It’s the people of the organisation who are defining the…