Communication Archives - Reputation Today

Open Canvas May 2, 2019

Storytelling for communication and brand growth

In a world where Tinder, Bumble, and the likes are the mediums of choice to find romance, friendship and even to broaden your work network,…

Views April 30, 2019

Elections and communication – The mass connect

Election time is always a celebration for political outfits however it is a big challenge to reach out to audiences through various modes of communication…

Open Canvas April 11, 2019

Public Relations: The Start-up Kung-Fu!

It is a general notion that Public Relations is something that well-established, large-scale companies, or companies that have suffered from bad press, need to invest…

Views March 26, 2019

Best v/s Next

During my professional journey of past 19 years, of learning and unlearning and yet learning again, there are few things I deeply believe have helped…

Taking PRide April 23, 2018

Truth, Intelligence and Profit are the core of Public Relations

At the tenth World Public Relations Forum – probably the most diverse and reputed Public Relations gathering in the world the theme is: Value! Communication’s…

Little Joys April 4, 2018

Role of Communication in Business Growth

There have been different schools of thought as far as the role of communication in businesses is concerned. While one set of people opine that…

Little Joys March 28, 2018

Effective and Positive Communication can be a Real Joy

Experience has taught me the significance of effective communication. It doesn’t have to be unduly lengthy and accentuated with dramatic language. The audience wants a…

Views January 24, 2018

Uncovering the ‘Mis’ from Misinformation with Media and Communication

A critical situation is a very serious and dangerous time. A critical time or factor is extremely important and requires careful examination and judgement. So, what really is Critical? Defining the term…

Views November 8, 2017

Let’s grow the Inclusive Economy

An ‘inclusive economy’ ensures that opportunity and security are equitably distributed for all. It’s a topic we explore in our new Innovation Trends Report, titled…

Views October 6, 2017

Communication in Death

Communication does not end with death. My dad – Honorary Capt. BSRV Subba Rao (89) – who died in Hyderabad on September 25, 2017, donated…