Open Canvas

When we talk about the media industry, we are taking into account companies that are involved in the communication of information through various mediums, and…

In the field of media and entertainment, it’s widely known that PR and social media successes are not made in a day. One good post,…

One of the key foundations of Public Relations is building relationships. When it comes to contacting journalists, it becomes even more crucial to do it…

In this age when everyone possesses a wealth of information and easy access to it, reputed publications and widely circulate dailies still hold the esteem…

Every organisation, having an online presence or not, has a reputation to manage. This will be the case as long the business exists, even if…

From start-ups to the biggest of organisations, Public Relations crises can plague anyone, and it’s imperative to see that no business is “too small” to…

A buzz can be created with the right kind of communication. But ensuring participation at an event becomes a task when it lacks proper planning….

Conversations about your brand in this vastly digital world have become of prime importance more than ever now. It can be gauged simply from the…

One of the biggest lessons I’ve learnt as an entrepreneur in the last ten years is that the ability to accept failure and move on…

The world of mass communications has witnessed paradigm shifts every few decades, so much so that dynamism is now a part of the business, and…