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Two years and numerous waves into the pandemic, most of us can identify ourselves as digital creatures reflecting on the interaction and reliance on technology…

What the heck do I do with my life? This statement sounds familiar right? A question that everyone has asked themselves at some point. It…

There’s a sequence in the 2018 film Bohemian Rhapsody, where Freddie Mercury arrives late to a jamming session, and is perplexed to see his bandmates…

Public relations (PR) as a business has transformed into a well-oiled machinery that touches almost every aspect of an enterprise business, reinventing communication like never…

Let’s face it. Every now and then communications firms do excellent work (client is delighted), good work (client is happy), satisfactory work (client is like…

With the rising importance of reputation and trust in business and a multi stakeholder environment, businesses need smart PR for their license to operate and…

The past two years have been nerve-racking, to say the least. While Covid-19 threatened to—and nearly did—throw us off-track, we managed to stay the course…

India’s Ed-Tech journey began with a rocky start in 2004, and it has undergone various phases of growth in India. There is a backstory to…

Our customers, employees, investors, vendors and associates, in effect all stakeholders, are always talking about us and those discussions impact our reputation. But are we…