Rise of Nuisance PR with Salt Bae’s kissing the World Cup
Imagine the moment that defined Lionel Messi as the greatest football player of all times…the win of Argentina...
January 11,2023 READ MORE
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8 trends that will spice up your PR outcomes in 2023
Last year, same time in my year end piece on PR and communication trends, I had referred to...
December 22,2022 READ MORE
Six life ethics that coincide with PR
To ensure ethical and professional standards, it is important to have strict codes of ethics. In public relations,...
December 22,2022 READ MORE
Everyone is Learning and Evolving
As kids, we’ve all heard the ‘cap seller and monkeys’ story, wherein on a hot afternoon the cap...
December 21,2022 READ MORE
Will 2023 Open Up More Opportunities For Public Relations?
We are now a free bird as the pandemic has faded away and hopefully the year 2023 will...
December 21,2022 READ MORE
A public relations approach to Climate Action
It would not be wrong to say that a lot of start-ups formed in the last five years...
December 20,2022 READ MORE
A SPECTRAcular Show…
Steve Waugh, the cricketing legend who has multiple records to his name including being ranked the most successful...
December 15,2022 READ MORE
Content marketing: 5 ways to achieve your A-game in 2023
In the cut-throat competitive world we live in, businesses continue to vie for more reach, more leads and...
December 14,2022 READ MORE
Why are corporates investing in sports?
A few days back, I was googling the top 100 events that shaped modern India. And, I was...
December 14,2022 READ MORE
Déjà vu – Dus Saal Baad
5th September – 3 Idiots – No, it is not the date the movie was released but it’s...
December 08,2022 READ MORE
Diversity, Equity And Inclusion: Getting Real
The “Workplace” was never meant to be a constant; in fact, it is perpetually evolving, dictated by the...
December 07,2022 READ MORE
Five instincts that’ll decelerate the Metaverse adoption
The smart maths professor in Boston, the buoyant painter in Athens, the sharp banker in Sydney and the...
December 07,2022 READ MORE