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Barring some rare but wonderful exceptions, if one were to dig a little deep into the emotions most of the CCOs (Chief Communication Officers) go…

Till as early as February, businesses across India were aggressively planning long term strategies for expansion, growth and diversification. Others were looking at ways to…

As we are in unprecedented times with the COVID-19 pandemic devastating business sectors. As a restaurant business owner, your top priority is obviously the safety…

To work in the time of Corona has renewed the need to work from home (WFH). While it may have been a relatively old practice…

58% of Fortune 500 executives believe reputation management should be a core part of every organisation’s marketing and branding strategy.* Companies risk losing 22% of business when potential…

The rapid spread of COVID-19 has made ‘work from home’ a necessity for Corporates across the globe. For working parent(s) of school-going kids, the experience…

Every society, every civilisation, every race, devised their own way to communicate to its people about its achievements, about their divine right to lead, as…

As the Covid-19 pandemic evolves, we are quite literally in the proverbial ‘eye of the storm.’ The onslaught of fear and despair continues as state…

Irrespective of past, present or the future, the basic construct of Reputation will continue to be a function of our Promises and supporting Actions. Hence,…

Whilst health experts and economists are searching for new expressions to best describe the catastrophic effects of the pandemic let’s look at the opportunity it…