Coming from a pure Operations background, the world of Public Relations (PR) and Media seemed glitzy and glamorous from the outside. Whilst my core role…
Having been around the PR, Corporate Communications business for a while, I believe I have a good understanding of the personal characteristics that are commonly…
I remember joining in the thunderous applause by the theater audience and celebrating the awesome impact of a dialogue while watching a blockbuster hit movie….
Most of the PR professionals in developing countries like India go wrong at times in formulating the communication strategy for their Brands. Their strategies are…