Public Relations Archives - Page 11 of 15

Views April 28, 2017

Gift vouchers won’t fetch you media clips!

As a journalist, I hate when some people tell me that they can get stories done by doling out gift vouchers. And as a PR…

Views April 25, 2017

Start-ups need a compelling PR approach

To evolve is to live, to change is to adjust and perform at the optimum level and to express is to communicate in a lucid…

Taking PRide April 24, 2017

Hospitality businesses should be at the forefront of Public Relations

In the last four weeks I have had four experiences with four brands that are in the hospitality business where key Public Relations experiences have…

Views April 20, 2017

The Business of PR

The communications business has grown leaps and bounds. For me, public relations refers to the ability of an organisation to take control of the PR…

Features April 19, 2017

Writing a PR Speech

A PR speech may have different motives – it could be a Chairman’s speech at an AGM, it may announce a product launch, company restructuring,…

Views April 18, 2017

Brand Hitler killed Hitler

There is a strong controversial theory about Adolf Hitler having escaped from Germany after the Second World War. Delving into the Führer’s mind from a…

Taking PRide April 10, 2017

The Pursuit of Passion and Persistence

In my close to fifteen years in Public Relations I have met tens and hundreds of fellow professionals. Some come and go and some leave…

Views March 31, 2017

Why is communication critical for a startup?

Communication is an aid used in everyday life, be it personal or business. Without good business communications, the internal and external structure of a company…

Views March 17, 2017

They are basics for a reason

After over 20 years in advertising, mostly based in Australia, I made the transition to Strategic Public Relations two years ago, on returning to India….

Features March 9, 2017

The Fulcrum Awards 2017 Announced

The Fulcrum Awards 2017 powered by the Promise Foundation and PRmoment.in is accepting entries for the second edition of the awards programme. The awards will…