Communication is the backbone of any sector or institution. It guarantees a seamless and concrete exchange of ideas between the representative, and the audience. It is…
What is image really? Image can broadly refer to perception, impression, a façade or portrayed depiction. The general idea behind perception building has been that…
Strangely, a strong silver lining to the Covid19 crisis has emerged as business leaders assess the damage and realign their business strategy to the new…
Before digital adaptation, the role of Public Relations revolved around announcing new services and products, minimising reputation damage and declaring the stand of the brand…
Public relations is an exciting profession, and at the same time demanding, and full of spontaneity. What is more interesting about the PR profession is…