Views June 12, 2019 Ten Cs for Communication Professionals Once upon a time…. That’s how my Mom use to start narrating all my favourite stories when I was a kid. Stories have always fascinated…
Views June 11, 2019 Listening – A powerful tool for Corporate Communication Scene 1 – Sometimes you simply space out. Period. The voice of the other person muffles into a soothing drone and before you know it,…
Views June 7, 2019 GO, the OG, moves on to a new challenge Life may be about change, but it is the constants that give it structure, a narrative that helps us align vision and action with progress….
Views June 7, 2019 Breaking Silos When we refer to Silos, we visualise an infrastructure which has tall walls, no windows, limited human access and stands alone. Let’s take an analogy…
Views June 7, 2019 Is your ultra-successful strategy working better for the competing brand? It was a morning meeting at The Paul, one of those charming, hip bakery-cum-coffee shops in central London this Friday with someone who is among…
Views June 5, 2019 PR and AI – A realistic threat to brand – consultancy relationship? The concept of evolution which is an elemental truth in our ecosystem has been remarkably defined by two main reckoning ‘forces’ – Darwin and Digital….
Views May 30, 2019 Using media and communication for building sustainable smart cities It was 8000 years ago. Streets of major cities like Harappa and Mohenjo Daro from the ancient Indus Valley Civilisation were laid out in perfect…
Views May 29, 2019 The Recipe of Business Relationships What I have observed that foods – be they of any kind, there is something that completes the palate – the ketchup, the jus, the…
Views May 13, 2019 Integrating legal knowledge with PR strategies: The pot boiler of crisis communication In the age of digital communications, if a consumer files a complaint against a corporate or any FMCG brand for negligence or misconduct, the media…
Views May 10, 2019 Press and Press Release PR bashing by the media and influencers is on the rise. Every other day I see some tweet or a post with an image of…