Shree Lahiri, Author at Reputation Today

Features November 21, 2017

Creating a buzz around company announcements

Planning to launch a new product or service? Announcing a top management appointment? Declaring your financial results? Expanding to a new market, or going global? Whatever…

Features November 14, 2017

Podcast as a PR Tool

If you are thinking who listens to podcasts, fact is people are now very much glued on to the plus points of pod-casting. Podcasts have…

Engaging Strokes November 10, 2017

A twist in the tale – mentoring, bending history, getting inked and more

Millennials are in the spotlight, as we can see today. And it seems they have a new mandate: “drag the boss into the 21st century”,…

Features November 7, 2017

Challenges to the PR Profession

What exactly is the Public Relations profession worried about globally? What are the concern areas? These were the questions that caught our attention, during the…

Engaging Strokes November 2, 2017

Festivities ushered in mixed reactions

“Death by Breath: What’s happening to Delhi air, will have you gasping for breath”, said a leading daily headline. Statistics had already thrown up the fact…

Engaging Strokes October 27, 2017

Good times, bad times: all engaging times

Good times are engaging… but so are bad, difficult times. Just as we witnessed the torrential rains that hit the Maximum City last month. It…

Features October 25, 2017

Staying true to the calling of communications

It’s good to be back in “Incredible India”, said John Saunders, Global CEO, FleishmanHillard as he spoke on Staying True to the Calling of Communications….

Features October 23, 2017

How a second technology revolution is changing PR once again

Giving us a sneak peek into the future through the next wave of transformation, which is around the corner, was Guillaume Herbette, Global CEO MSL…

Features October 23, 2017

Being a fast and fearless communicator

The world keeps changing faster than we think. It’s not enough for the communications business to keep pace with this change – we need to…

Features October 20, 2017

Today Public Relations and Corporate Communications is all about the ‘views’ business

Arunav Sinha, Head of Global Communications at Coursera has worked with companies like Yahoo, Capgemini, Satyam Computer Services, iSOFT plc etc. He has a proven…

Articles by Shree Lahiri