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Views November 17, 2017

Garbage In, Garbage Out!

For PR veterans it may sound elementary, but for many other professionals it still remains a challenge. Yes, I am discussing the art of writing…

Views November 16, 2017

My PRovoke17 Experience

The announcement of my name still reverberates in my ears, when the winner of Ace Business Communicator award was declared at PRAXIS 2017 in Jaipur….

Views November 13, 2017

Difficulty of RESET

I am at the cusp of embarking on an exciting journey in my professional life, having spent nearly two decades in the public relations business….

Views November 9, 2017

Pros and Cons of Social Media

One of the most revolutionising moments in the 21st century has been the worldwide accessibility to the Internet. The Internet is reshaping how we share…

Views November 8, 2017

Let’s grow the Inclusive Economy

An ‘inclusive economy’ ensures that opportunity and security are equitably distributed for all. It’s a topic we explore in our new Innovation Trends Report, titled…

Views October 26, 2017

PR is not an OTC drug

Public Relations has come a long way ever since the first Press Release was issued on October 28, 1906 and has emerged as a specialist’s…