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You either enjoy working with startups or you don’t. It’s better to decide right away what environment you’re comfortable working in. There is no right…

“Every employee is a PR ambassador” wonder how many corporates or even PR consultancy heads know of this. Large corporate with a strong HR wing…

This is the fourth article, and ‘oh! the itch’. You know, I often wonder how the Vedas happened, or how did one understand the value…

The successive waves of innovation which have unfolded within a single generation have dramatically altered all aspects of our lives. The change has been especially…

I was recently speaking with the India communication head of a global NBFC looking to hire a PR consultancy, who asked if I could help…

I read this quote some time ago and it has stayed with me since then. As the name of this column suggests, I have always…

Sit in an uncluttered space, preferably on the ground, and if required, on a cushion. Take no other support, certainly not any back support. Fix…

I’m so excited to be writing on this topic, as I really enjoy the start-up space and been following it for a while now. And…

A well thought out website can really create a lasting impression! How many of us have really bothered to browse through the pages of a…

“Can do better.” I struggled with this feedback on my performance all through my school life. The foundations that build us, make the core of…